Lead Nurturing

WhitePapers

Considering a new phone system for your business? The Phone System Buyer's Guide from VoIP-News provides you with all of the information you need to make a more informed decision. The Guide helps you...Read More

Sales Force Automation Comparison Guide

Businesses of all sizes can benefit by automating all aspects of their sales processes with an SFA (Sales Force Automation) solution. But due to the sheer number of features that most SFA solutions...Read More

Oracle Magazine

Oracle Magazine contains technology strategy articles, sample code, tips, Oracle and partner news, how to articles for developers and DBAs, and more. Oracle (NASDAQ: ORCL) is the world's largest...Read More

Which CMS Is Right For Me?

If you're wondering which CMS is the right one for your organization, this comprehensive guide will take you through the various options available, detailing the pros and cons of each. Download...Read More

View All Whitepapers

What’s a Design Strategy look like?

Designers often talk about the results of their work, and even about the design process, but what we don’t often talk about is the careful framing of a project that allowed us to do the great work in the first place. When working with organizations big or small, it pays to first reach clarity about WHAT to design before working on HOW to design it.

Last week I got the chance to talk through a solid example of design strategy work with Lulu Pachuau and Bob Medcalf of the New Zealand firm Provoke. In this podcast we talk about and show the tools and methods they used to help the research institute Industrial Research Limited create a cohesive web strategy for the future.

What’s got me especially excited about this work is that Lulu and Bob took several of the methods that we teach during the Design Strategy day at the UX Intensive workshop, and they adapted the methods to address the challenges they faced.

If you’re interested in building some skills to help you move upstream and frame great design work, check out Adaptive Path’s UX Intensive workshops coming to Copenhagen on October 13-16 and to Austin December 8-11.

Microsoft to Partners: We Still Don't Get SaaS

The on-premise titans trying to transition to on-demand face considerable challenges, well-documented in this blog and elsewhere. One of the most significant mistakes companies make trying to transition is pursuing a "hybrid" strategy. We've...

An ARIA for Google Moderator

From time to time, our own T.V. Raman shares his tips on how to use Google from his perspective as a technologist who cannot see -- tips that sighted people, among others, may also find useful. - Ed....

Search Content

Content Categories

WhitePapers

What’s a Design Strategy look like?

Related Lead Nurturing Articles

Microsoft to Partners: We Still Don't Get SaaS

An ARIA for Google Moderator

More Related Lead Nurturing Articles